Automation, easy integration and a better PIM system beat eCommerce sales goals.

MINNEAPOLIS, MN, September 20, 2022 /24-7PressRelease/ — Channel Software, an industry-leading provider of purpose-built B2B eCommerce software, has published a new case study detailing how the Baart Industrial Group has improved automation and surpassed eCommerce sales goals with its CSX B2B eCommerce platform. Baart is a manufacturer of high-performance industrial components for industry-leading OEMs and distributors.

B2B eCommerce sales are increasing faster than ever, and Baart is no exception. As customer demands grow for quick and easy online shopping, the manufacturer sought to implement a beautiful, easy-to-navigate site that could offer a modern product information management system (PIM) and that was fully integrated with its ERP.

With Channel Software’s CSX eCommerce platform, Baart achieved those goals and quickly surpassed its annual eCommerce sales expectations. Flexible automation tools have reduced the time needed for warehouse employees to enter tracking numbers. Customer check-out page options such as shipping dates, deadlines, and complete or partial orders have made it easier for Baart employees to prioritize tasks and ensure customers receive orders on time. An intuitive PIM has made it easier to manage data and customers.

The strategic projects manager at Baart Industrial Group said, “We’ve been really pleased with the way our business is growing online, and we haven’t had to hire anyone on the sales side. It’s all growing faster than we thought, thanks to the website.”

“Forward-thinking companies like Baart Industrial Group know that their eCommerce website is part of the sales team. Baart’s lightning-fast eCommerce growth proves the importance of an intuitive and robust site,” said Curt Olson, president of Channel Software. “We’re proud to offer a B2B eCommerce platform built specifically for the complexities of B2B sales, and to help support the growth of clients like Baart.”

Read the full Baart Industrial Group case study.

About Baart Industrial Group
Baart Industrial Group manufactures high-performance industrial components for industry-leading OEMs and distributors. Its family of brands includes Axis Bearings, BlackStar power transmission products, Durus oil seals, Lubrilife permanent lubrication, Lynx roller chain, Mariner stainless steel mounted bearings, Turner mounted bearings, and Vortex speed reducers. For more information, visit

About Channel Software
Channel Software strives to be the leading provider of integrated, B2B eCommerce software and services enabling companies of all sizes to increase sales, optimize their technology investment, and strengthen customer relationships. Since 2001, our CSX eCommerce software architecture and its powerful software logic have been serving the complicated B2B eCommerce needs of forward-thinking distributors and manufacturers. For over 20 years our suite of eCommerce software products and tools has helped define the B2B eCommerce category as it exists today. Learn more at

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