Lapeer, MI, June 08, 2018 –(– Looking to get that beach body back but don’t know where to start? Get in shape at a gym or with a personal trainer who offers more than just top-notch equipment; you want a great overall experience. So, before choosing a gym or trainer, make sure to check out their customer service reputation. City Beat News (CBN) can help.

In partnership with The Stirling Center for Excellence, CBN uses its independent, proprietary research and evaluation system to identify businesses and professionals with a track record of providing a great customer experience. The rating system combines data collected from nominations, online and other customer reviews, surveys, blogs, social networks, business-rating services, and other honors and accolades – all of which express the voice of the customer. Those that receive the highest ratings of 4-5 stars earn the Spectrum Award for Customer Satisfaction.

Online consumer reviews can be biased and sometimes straight up fraud. That's why City Beat News does the research for you. City Beat News takes the guesswork out. They eliminate the “he said/she said” and provide you with credible, trustworthy, unbiased ratings void of scammers, slammers and unearned praise. Don't be fooled by an online review scam; undeserved positive ratings can be just as damaging to consumers’ experiences when they go in with high expectations and are let down.

“We want to shine a light on those deserving our top ratings to give consumers the knowledge they need to make the best choice,” says Teresa Hersha, Director of Customer Care. If you are seeking a fitness center or personal trainer, visit to see if your selected provider has been rated.

“Every year we post just one rating for each company to help consumers find who has rated among the best,” says Jamie Rawcliffe, City Beat News Editor. “The Spectrum Award winners have all earned our highest ratings so they each receive their own Award Page on”

“The Stirling Center is pleased to have City Beat News join it in the goal of researching, recognizing and promoting superior customer service,” says Frank Andrews, Executive Director of The Stirling Center for Excellence. “It is right in line with our mission of providing services and resources to companies that place an emphasis on providing an outstanding customer experience.”

City Beat News is located in Lapeer, Michigan. For more information, call 866-732-9800 or go online to

Contact Information:
City Beat News
Jamie Rawcliffe
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