SEATTLE, WA, October 29, 2026 /24-7PressRelease/ — Researching a new vehicle online is a great place to start, but nothing replaces seeing it in person, sitting behind the wheel and experiencing its features firsthand. At the Seattle International Auto Show, Friday, Nov. 13, through Sunday, Nov. 15, attendees can explore new cars, trucks and SUVs, discover the latest automotive technology and test-drive select models.
The 2026 show will feature vehicles across a range of powertrains and lifestyles, including hybrids, plug-in hybrids and all-electric models. From performance and luxury vehicles to family-friendly SUVs and adventure-ready trucks, attendees can explore options suited to a variety of interests and driving needs.
Vehicle highlights are expected to include:
○ Toyota: the new all-electric Highlander and RAV4 plug-in hybrid
○ Honda: Passport TrailSport, with its enhanced off-road capability
○ The all-new Nissan Rogue Hybrid e-POWER which brings Nissan’s series-hybrid technology to the U.S. market for the first time
○ The all-new redesigned Volkswagen Atlas
○ Audi: Q7, their luxury three-row SUV, and the SQ9, a larger, flagship performance-oriented full-size three-row SUV
○ Kia: The EV3, an all-electric SUV, and the redesigned Telluride, now available for the first time as a hybrid
○ Looking for an affordable vehicle? The Toyota Corolla and Prius, Kia K4 and K5 sedans, VW Taos and Hyundai Kona and Elantra can all be had for under $30,000
Additional vehicles and exhibits will give attendees more opportunities to explore the evolving automotive landscape and compare the latest options in one convenient location as well as get behind the wheel for test drives of a variety of vehicles from Buick/GMC, Toyota, Dodge/RAM/Jeep/Fiat/Chrysler and Tesla.
NEW FOR 2026: EXPLORE OVR OUTPOST. Adventure takes center stage at OVR Outpost, presented by OVRMag.com. Featuring more than 30+ adventure-ready vehicles, overlanding builds and outdoor recreation gear, this new showcase brings the world of off-road exploration and vehicle-based camping to the Seattle International Auto Show. Whether you’re an experienced overlander or just starting to dream about your next adventure, OVR Outpost offers plenty of inspiration. Meet the owners, hear how they built and equipped their rigs, explore the gear they rely on, and find ideas for your own Pacific Northwest adventures.
Other Special Features and Events:
● Avants Toy Box: Avants brings childhood car fantasies to life with a curated collection of full-size automotive icons paired with their miniature counterparts. The display includes poster cars, motorsport legends, tuner favorites and a special vehicle presented in a life-size collectible package.
● Porsche Car Club Retrospective. Immerse yourself in Porsche’s legacy with a showcase of 50 iconic models spanning the brand’s history from 1948 to today.
● Woodinville Car Club – From Classic Cool to Hellfire! The Woodinville Car Club is bringing 27 incredible vehicles to the show, showcasing everything from beautifully restored classics (including four iconic Corvettes from 57, 63 and 81) to wild, one-of-a-kind custom creations. But one ride is guaranteed to raise a little hell: Hellfire, the 1926 Star Hearse.
● VIP Group Tours: Automotive journalists will guide exclusive one-hour tours, offering an in-depth look at the hottest models on the show floor. VIP tickets ($35) include show admission and a goody bag. Check the website for tour times and tickets.
● Free seminars: Industry guru and New York Times automotive columnist Tom Voelk is hosting two seminars at 1:15pm on Saturday and Sunday in the Electric and Hybrid space next to Buick/GMC. Tom will discuss the pros and cons of each type of powertrain. Bring your questions and let him help you choose the vehicle that’s right for you.
● Family Fun Zone: Bring the kids for activities like a mini test track, and arcade fun with Juggernaut 2. Kids can enjoy racing games like Mario Kart, Forza, and Hot Wheels, while simulators from Gripwerks add to the thrill. Kids 12 and under enter free.
SHOW DAYS & TIMES:
Friday, Nov. 13: 10:00 AM – 9:00 PM
Saturday, Nov. 14: 10:00 AM – 9:00 PM
Sunday, Nov. 15: 10:00 AM – 6:00 PM
TICKETS:
Adults (13 & over) $19.75
Senior Citizens (62 & over) $17.75
Military (w/ any DOD ID) $17.75
Kids (12 and under) Free
MORE INFORMATION: www.SeattleAutoShow.com
MEDIA ASSETS:
● B-ROLL
● PHOTOS
FOLLOW:
Facebook: @SeattleInternationalAutoShow
Instagram: @seattleautoshow
X: @SeaAutoShow
TikTok: @seattleautoshow
Hash tags: #SIAS2026 and #SeattleAutoShow
PR CONTACTS:
Lisa Samuelson, Samuelson Communications, [email protected] / 206-954-2574
Sunshine Morrison, Radiance Communications, [email protected]/ 971-645-3677
** Displays, Features and Highlights are subject to change without notice **
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